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Alistair David Morton
Alistair David Morton
Partner / Engineering Director

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Ticket Vending Machine, Skånetrafiken 2017-10-17T11:37:04+00:00

Project Description


Attention participated in a pre-study for a series of new ticket vending machines for Skånetrafiken. In competition with more than 20 other companies, Attention together with our partner company Great Works Copenhagen, delivered a concept that was eventually selected as one of the contributions that will serve as a benchmark for the coming implementation phase.

An intense period of user studies resulted combined with an iterative process of sketching, mock-ups, test and evaluation, resulted in a concept for an easily accessible and highly intuitive machine with features such as adaptable height and tools for passengers with visual impairments.

The dynamic UI utilises AI to deliver meaningful and easily accessible choices for the user, with the purpose of delivering ease-of-mind while not compromising on speed and efficiency.

For the benefit of the service provider, the machines are constructed in a way that enables safe and simple maintenance and an easily upgradable system for the purpose of future proofing.